At its core, Pure Heart represents a state of living where we align deeply with our true, authentic selves—free from emotional barriers, past wounds, and limiting beliefs. It is about cultivating a heart that is open, compassionate, and deeply connected to our spiritual essence. When we live with a pure heart, we navigate life from a place of emotional clarity, inner peace, and love, allowing us to heal, grow, and lead with authenticity and purpose. Pure Heart isn’t just a concept—it’s a way of being that invites us to live fully, guided by our inner truth and wisdom.
Pure Heart Centre was founded in 2012 by Moira Williams, a seasoned emotional healer and Reiki master. Moira’s vision was simple but profound: to create a safe, supportive space where people could heal emotionally and spiritually. Initially, she worked from home, offering one-on-one healing sessions and occasionally hosting small workshops and retreats. Her home became a sanctuary for those seeking balance, healing, and a deeper connection with themselves.
In 2016, Moira’s work took a new direction when she teamed up with her daughter, Jess Williams. At the time, Jess was leading Create Live Grow, and together they travelled across Australia, offering workshops focused on emotional development and spirituality.
These workshops helped young women find their voice, build confidence, and reconnect with their inner selves. It was a powerful experience, not only for the participants but for Moira and Jess as they witnessed women embracing their true power and stepping into their authenticity.
By 2019, Moira had expanded her focus to include relationships. She partnered with her other daughter, Laura Williams (Bachelor of Counselling), and together they began hosting couples’ retreats.
These retreats gave couples a space to reconnect emotionally and spiritually, offering tools to rebuild and strengthen their bonds. The work Moira and Laura did together became an important part of the Centre’s offerings, providing support for those seeking deeper connection in their relationships.
Then in 2020, the world shifted with the onset of the Covid-19 pandemic. Like many others, Pure Heart Centre faced the challenge of continuing its work in a world where in-person gatherings were no longer possible. This is where Aknes Kendra, a gifted practitioner with a big heart, stepped in.
Aknes volunteered her time to help Moira transition Pure Heart Centre to an online platform. She organised weekly meditation sessions, recording them so they could be accessed at any time. These meditations provided a sense of connection and calm during a time of uncertainty, and the online space allowed the Centre to continue offering healing and support when it was needed most.
During this period, Moira’s course, Because Your Voice Matters, became a signature offering. This course, designed to help women reclaim their voices and heal emotional wounds, resonated deeply with participants, especially during the isolation of the pandemic. It became a cornerstone of Pure Heart Centre’s work, showing that healing could still happen powerfully in an online setting.
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By 2022, Moira, Jess, and Laura came together to launch the Pure Heart Community, with Heart Leadership becoming a central theme. This community attracted individuals eager to lead with emotional awareness and authenticity. As Pure Heart Centre evolved, Jess’s focus began to shift. With a family of her own—homeschooling her two children—Jess became passionate about guiding women to trust their inner guidance and live an authentic family life. By 2024, her work naturally transitioned into supporting parents and children in exploring alternative education.
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Laura, on the other hand, continued her focus on relationship work, supporting individuals and couples in building stronger emotional connections. While balancing her own family life with two children, Laura incorporated the values of Pure Heart Centre into her personal and professional life, creating a strong foundation for emotional growth and healing within her family and beyond.
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Through it all, Moira has lived her teachings within her own family, remaining deeply loyal and passionate about the values she instilled in her daughters and grandchildren. This commitment to heart-centered living is at the core of Pure Heart Centre. Moira’s vision for healing has always been intertwined with her family’s journey, and this connection has only deepened as her daughters have stepped into their own roles within the Centre.
Now, in 2024, Pure Heart Centre is launching its online space where people from all over the world can access healing and guidance. This initiative reflects the Centre’s commitment to making healing accessible to everyone, no matter where they are.
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The story of Pure Heart Centre is one of growth, connection, and family. What began as a home-based healing practice has grown into a collaborative effort between Moira, her daughters, and Aknes. Together, they continue to guide individuals toward emotional and spiritual healing, creating a lasting legacy of heart-centered leadership and healing. Pure Heart Centre is more than just a place—it is a home for heart healing, a space where everyone is welcome to reconnect with themselves and find their way back to wholeness.